

"Sonny Wenzel & Freunde" is a vibrant and dynamic author collective based in Düsseldorf. This group of talented writers, centered around the charismatic figure of Sonny Wenzel, combines a unique blend of lyrical prowess and individual artistic expression. Each member of the collective brings their own distinct voice and perspective, contributing to a rich tapestry of narratives and styles.
In our project, we were tasked with developing an identity that encapsulates the poetic and individual qualities of each author within the collective. The design focuses on the name "Sonny Wenzel" as a cohesive unit, ensuring that it stands out prominently. The addition of "& Freunde" is treated with flexibility, allowing it to adapt in size and placement depending on the medium. This approach ensures that the main identity remains consistent while providing room for creative variation. Alongside the identity development, we were also responsible for designing the flyers and posters for the collective. These materials were crafted to reflect the collective's artistic essence and to promote their events and publications effectively.
By merging the distinctiveness of each author with a unified visual identity, we have created a brand that truly represents the spirit of "Sonny Wenzel & Freunde" – a collective that celebrates individuality within a cohesive whole.








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KUEPPERS
BUREAU FOR CREATIVE CONSULTANCY,
BRANDING AND DESIGN
Von-SPARR-STR. 78
51063 KÖLN
EMAIL@BUREAUKUEPPERS.COM
TEL 0049 151 4250 8003